Hair loss occurs in some form in almost 80% of men and in approximately 30% of women in the world.
Balding is a major concern for most people, and surgery to treat hair loss is one of the most common cosmetic surgeries performed on men today. However, the market for hair transplantation is small in comparison to the immense market for hair restoration products. Two of the most effective products are minoxidil, also known by the brand name Rogaine, and finasteride, a prescription medication that goes by the brand name Propecia or Proscar.
The interest in hair transplantation will increase as people realize that most modern hair-transplantation techniques can create virtually undetectable hair restoration. For most patients dealing with hair loss, hair transplantation remains the treatment of choice for hair restoration.